Dr. Dieter Zetsche said: "In China, too, we are seeing growing customer interest in our high-quality and economical smart fortwo. I am sure that many lifestyle-oriented customers in China's cities will soon come to love its unique concept. For in addition to its outstanding safety equipment and the typical smart design, the fortwo naturally also boasts top quality and reliability." The agile two-seater is currently available in 37 countries. Since the intro-duction of the first model generation in 1998 more than 870,000 smart fortwos have been delivered to customers.

smart is launching the fortwo - the "original" smart - on the Chinese growth market

China is the world's fastest-growing automobile market and is now the second largest vehicle market: Seven million new driving licences are issued each year in the People's Republic. Another Chinese city attains the size of New Yorkevery ten months. Market observers are currently registering strong growth of the micro car and small car segment in China. These are the best prerequisites for an innovative, low-consumption vehicle like the smart fortwo that is designed for urban lifestyles. In China, too, environmental awareness is greatly increasing. Furthermore, Chinese customers don’t regard their car as a merely functional means of transport. Rather, they increasingly see their cars as a means of expressing their personality. Fashion-conscious young people in particular seek an agile, trendy vehicle for their flexible urban lifestyle in order to set themselves apart from others.

Against the background of these developments Mercedes-Benz Cars decided to launch the "original" two-seater smart fortwo on the Chinese market in mid 2009. The smart fortwo meets the same high standards which apply to larger vehicles from Mercedes-Benz cars. These include top quality and reliability, outstanding safety and economical and environmentally friendly driving combined with comfort and agility. Moreover, the "original" is loved first and foremost for its innovative design with which the brand trod a new, different path and achieved worldwide cult status for the fortwo.

As one of the youngest car makes on the market, smart stands for innovation, functionality and joie de vivre. smart especially appeals to customers who are interested in new, clever and trend-setting solutions in the automotive sector. Drivers of smart cars can be categorized more in terms of their attitude than their age, profession or gender. smart drivers are open-minded, self-aware individuals who question the status quo. They opt for the smart fortwo because it is something special and perhaps also because it sets them apart from the masses. But certainly because it is quite simply fun to drive.

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